At Practical Insights, we’re crafty. Not in a glue gun and glitter kind of way, but in a knowing exactly how to ask the right questions that provide the right answers. We customize our UX Research approach for each client to ensure you will elicit the answers you need to reach your project goals and objectives.
We promise to provide a premier experience for your users and you. From our first communication to our final delivery, our team is respectful, responsive, and on time.
A gallery of our thoughts on a variety of subjects related to UX research: design thinking, qualitative research, facilitation, UX strategy, research methods, best practices, service design, and whatever else comes to mind.
As a researcher, how many times have you gotten a request to, “Go do some user research” and been frustrated with the lack of specificity in that request? Before you[…]Read more